Page 12 - The Cre@ativeSPA Trilogy

3. Connect
We empathise that with an uncertain market, it is difficult to justify a costly sales force out on the road. The downside of this is you will mainly be focussing on your larger customers with so many of your supporters being overlooked. Email marketing is one of the most powerful, real time options available to a marketer as it allows you to engage with all of your customers, regularly communicating with planned content and key marketing messages. Best of all, it is effective, measurable and excellent value for money.
30% -
40% open rates!
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